U.S. Rep. Edward J. Markey (D-Mass.), chairman of the House Subcommittee on Telecommunications and the Internet, sent letters to The Coca-Cola Co., General Mills, Kraft Foods, McDonald's and PepsiCo. asking each to voluntarily implement the same restrictions on marketing to children recently announced by the Kellogg Co. Last week, Kellogg agreed to adopt nutrition standards for the foods it markets to children and to place limits on its use of licensed characters and product placements in marketing directed at children.

"While parents and families have an undeniable responsibility to steer their children toward healthy choices, the Institute of Medicine has linked the current unhealthy trend toward poor nutrition and childhood obesity in our country to the prevalence of television advertisements for fast food, junk food, sugared cereals, and other foods wholly lacking in nutritional value.

Dietary Preferences And Patterns May Be Linked To Genes

The relative amount of protein, carbohydrate, and fat that people choose to eat may be influenced by genetics, according to new research. Jose Ordovas, PhD, director of the Nutrition and Genomics Laboratory at the Jean Mayer USDA Human Nutrition Research Center on Aging at Tufts University (USDA HNRCA), and colleagues found that the apolipoprotein A-II gene (APOA2) is associated with proportions of fat, carbohydrate, and protein in the diet, along with total calories and, therefore, with body-mass-index (BMI). These results, published in Clinical Chemistry, are the first to show that the APOA2 gene is linked to food preferences that shape dietary patterns, particularly preferences for dietary fat.

Ordovas, corresponding author, and colleagues analyzed genetic alleles, or variants, in the APOA2 promoter, a region that controls expression, or behavior, of the APOA2 gene.

12 Weeks All Inclusive Personal Training

Fitness Foundrys' NEW intensive 12 weeks (24) sessions all inclusive training package. It requires a committment of (2) days per week but the benefits can be for a lifetime. Space is limited - Reserve your place NOW!! Here is a snapshot of what is included…

Question…What can one achieve in (12) weeks? Here are some things you WILL experience..

Bone health protection by dietary calcium

Adequate calcium is important to prevent osteoporosis, which affects an estimated 8 million American women and 2 million American men. Another 34 million Americans have low bone mass, placing them at increased risk for osteoporosis. Calcium consumption can help maintain bone density by preventing the body from stealing the calcium it needs from the bones.

The researchers' conclusions about calcium intake, published in the May issue of the American Journal of Clinical Nutrition, came from a study of 183 postmenopausal women. The researchers asked the women to meticulously detail their diet and their calcium supplement intake for a week.

"We assumed that this sample represented each woman's typical diet," says senior author Reina Armamento-Villareal, M.D., assistant professor of medicine in the Division of Bone and Mineral Diseases and a bone specialist at Barnes-Jewish Hospital.

Senetek PLC to Conduct Investor Conference Call on July 2, 2007

NAPA, Calif., June 22 /PRNewswire-First Call/ -- Senetek PLC (OTC: SNTKY) (BULLETIN BOARD: SNTKY) , http://www.senetekplc.com/, a life sciences product development company targeting the science of aging announced that it will conduct a teleconference call for investors on Monday July 2, 2007 at 9:00 a.m. Pacific, 12:00 p.m. Eastern. The domestic dial-in number is 877-593-8638; the international dial-in number is 706-634-9240, conference ID 4898493. Mr. Frank J. Massino, Chairman & CEO and Mr. William F. O'Kelly, Chief Financial Officer, will discuss Company operations. Replay of the conference call will be available until July 9, 2007. Domestic Replay dial-in 800-642-1687, International Replay dial-in 706-645-9291, replay conference ID 4898493.

Senetek PLC (OTC: SNTKY) (BULLETIN BOARD: SNTKY) is a life sciences product development company with a portfolio of intellectual properties targeting the science of aging, including skincare and dermatological therapeutics, erectile dysfunction and nutrition.

Take Back Breakfast With Kellogg's(R) Special K(R) Cereals

BATTLE CREEK, Mich., May 30 /PRNewswire-FirstCall/ -- Skipping breakfast has more implications than just mid-morning hunger pains. A new review, published in the Nutrition Bulletin (June 2007) verified that people who eat cereal for breakfast regularly tend to have a lower body mass index (BMI) and are less likely to be overweight than those who do not eat cereal for breakfast regularly.

Kellogg Company sponsored the evaluation of published studies on breakfast cereal and body weight. Researchers at Ashwell Associates Ltd. and Oxford Brookes University (U.K.) conducted a comprehensive review of nine studies to see whether people who eat cereal for breakfast regularly tend to have a lower average BMI and are less likely to be overweight than those who do not eat breakfast regularly, or opt for alternatives like eggs or meat for breakfast.

Kellogg Company Makes Historic Commitment, Adopting Nutrition ...

WASHINGTON - JUNE 14 - Kellogg Company will adopt nutrition standards for the foods it advertises to young children, and the Center for Science in the Public Interest (CSPI), the Campaign for Commercial-Free Childhood (CCFC), and two Massachusetts parents will not proceed with a lawsuit against the company.

No more than 12 grams of sugar (excluding sugar from fruit, dairy, and vegetables).

Science in the Public Interest: Kellogg Company Makes Historic ...

Kellogg Company will adopt nutrition standards for the foods it advertises to young children, and the Center for Science in the Public Interest (CSPI), the Campaign for Commercial-Free Childhood (CCFC), and two Massachusetts parents will not proceed with a lawsuit against the company. Foods advertised on mediaincluding TV, radio, print, and third-party Web sitesthat have an audience of 50 percent or more children under age 12 will have to meet Kelloggs new nutrition standards, which require that one serving of the food has: No more than 200 calories No more than zero grams of trans fat and no more than 2 grams of saturated fat No more than 230 milligrams of sodium (except for Eggo frozen waffles) No more than 12 grams of sugar (excluding sugar from fruit, dairy, and vegetables). Kellogg will continue its practice of not advertising to children under 6.